It’s not often that a brand crosses my desk that really catches my eye. Semi-precious stones, seen it, arm-parties, had it and colorful leather, we’ve all been there. That’s why when the co-owner of Purple Aura Jewels reached out to me recently I just knew I had to feature her iconic pieces.
It’s no secret that us fashion bloggers like to shop. We got into the business because of our passion for clothes, accessories and of course, shoes. However, the bigger our blogs get the more pressure we can feel to have the latest fashion gadget (read: hottest bag), and the more our readers look to us as style guides.
Luckily, the more popular a blogger gets the more gifts we also receive from our favorite brands. However, while we may get the newest denim or jewelry, for most of us, Chanel and Celine are not sending us gifts daily. For me the balance between shopping smart and investing in key and classic pieces rather than on-trend fashion is paramount to my business and bank account.
I have a little secret to share. Late last year I started a new blog called Le Diet Again. It chronicled my journey to get back in shape and lead a healthier and more active lifestyle. That’s why I’m so excited about Heidi Klum’s new activewear line for New Balance. Always on the hunt for stylish, functional and comfortable workout clothes that can take me from the gym to the mall (not literally the mall, but just out in public looking half-way decent) HKNB fits the bill perfectly.
The patterned trend has been growing with gusto for the past two seasons and it shows no signs of slowing down. Not for the faint of heart, or corporate environments, the style is bold, textured, colored and fearless. From jackets to pants, prints can be a major statement piece and traffic stopper. If you’re bold, you’re more than welcome to wear print upon pattern. Matching sets or even pieces from different designers with completely different themes. However, if you need to keep your day job, don’t want to scare your kids or buy a one-way ticket to divorce court, pick one piece and finish it off with modern staples in black, nude or navy.
Are you headed to Coachella this month? Who isn’t. For me, whenever I head someplace the first question I ask myself is, “What do I wear?” And lucky for me AG Denim has the answer.
