Have you read America’s latest cult obsession: Fifty Shades of Grey? I think I may be the only person in the world who has decided not to read this book! One person who has read this book though is Marc New York’s creative director Chris Gbur, who decided to base the brand’s latest ad campaign off Ana’s “goddess.” Okay, maybe not as extreme, but still! Featuring Miss Universe, Dayana Mendoza and European rugby player, Thom Evans in a sexually charged and questionable pose. Clever marketing or piggy backing off of someone else’s work? I think the former!
So, should I read Fifty Shades of Grey? Should I give in? This ad is kinda making me want to! Oh, and do you like the ad? Tweet me @Icon_Concierge!